Elise Daly Parker

An AARP Media digital campaign with content sponsored by Chase

Digital content - articles, listicles, diaries, quizzes

AARP has a highly successful marketing program, BrandAmp, through which advertisers who are running in AARP The Magazine can amplify their brands, spread their message to build awareness, engagement and brand equity.

I work with the team to craft stories that educate, inspire, raise brand awareness and deliver ROI.

I have also edited virtually every BrandAmp campaign featuring products and services from Garmin, Avalon Cruises, The Hartford, Home Instead Senior Care

When Nick was diagnosed with a rare and severe lung condition called idiopathic pulmonary fibrosis (IPF), his wife of 40 years, Barbara, took on a new role: caregiver. IPF is a disease that gets worse over time. IPF can be challenging to diagnose because its symptoms—such as shortness of breath, a persistent dry cough and fatigue—may also be signs of other respiratory conditions. There is no cure for IPF, though there are approved treatments and other ways to manage this uncommon disease. Bec...

Seven years ago, Ginger learned that she has idiopathic pulmonary fibrosis (IPF), a rare and serious lung disease that worsens over time and causes permanent damage to the lungs. Currently there is no cure for IPF, but the condition can be managed through FDA-approved medicines and other treatments, such as oxygen therapy and pulmonary rehabilitation.
But managing this uncommon disease goes beyond the disease’s physical impact. Living with a serious health condition has a mental and emotional...

Idiopathic pulmonary fibrosis (IPF) is a serious lung disease that gets worse over time and has no known cause or cure. Its symptoms include shortness of breath and a persistent dry cough. Though the symptoms of IPF are common and may be caused by something else, it’s important to speak with a doctor if you are experiencing them. When Ginger’s symptoms turned out to be IPF, her son, Kenny, and her daughter-in-law, Megan, stepped in to assist her.
“It was a shock to learn about the seriousness...

An advertorial that ran beside a Daytona Beach ad by VisitFlorida.com in AARP The Magazine. Highlighting the best of Daytona beach along with a sidebar on three special tours.

Angel in the ICU

How to Make the Changes You Want in the New Year
Coaching Article - Page 11

HOW IS YOUR LIFE BALANCE?

I became a coach because I genuinely love people, I love to hear their stories. I love helping people, and I love to be a part of helping people live their best lives. God has given us each unique gifts and we’re meant to use them. When we use our gifts to live out a life of passion and purpose, we live lives that are more thoughtful and intentional and ultimately more satisfying.

What I’ve found is the greatest obstacle to living my best life is busyness. How can I be intentional if I’m running, running, running from thing to thing? I call this scurrying...

Part of a Series on Marriage Tales, Tips, and Tools